Governance is easy to put on paper, takes some time to get setup, but it takes ages to get it working like you planned. This is the story of how quickly all that work can disappear in one re-structure, and how you can hopefully avoid this happening to you.
A few weeks ago, I was involved in a re-structure and the communication area got hit hard. This is where the problems started, as most of my governance was mapped around the communication department. The downside of having your intranet governance based around the communications department, is that they generally don’t care about structure, processes, information management, or anything other than communication, and we know the intranet is used for much more than that.
When creating a governance structure, you roughly go through these steps;
- Define the processes for managing the intranet,
- Define the roles and responsibilities involved in managing these processes,
- Get this signed off by the most senior people you can find!!
- Get people into the roles,
- Educate them on role, weed people out, get people in, do what you need to build a community.
These roles and responsibilities often filter down the food chain from communications manager, to internal communications manager, to assistants, or contractors, or agencies, or anyone else they can find, but these end up being the first people to go when times get tuff (like now for instance).
So, generally, this is how I ended up losing 90% of my governance structure in one hit….. Dam that hurts…..
Now, how do I stop this happening again, Get it in the job description, this way the tasks get picked and hopefully assigned to one of the remaining roles. If they decide that the role is no longer needed, explain how the site is no longer needed and how quickly you can shut it downJ
So, back to re-building, I will let you know how it goes…